Coworking Europe 2020 hybrid conference will take place in Vienna on November 25th, 26th and 27th. 

The 2020’s edition aims to address openly all topics related to coworking, from three perspectives: business, trends, and impact.

The conference is an outstanding opportunity to share best practices, connect and, why not, build up and collaborate on new exciting projects.

The event will take place physically. Most of the discussion and contents will though be available for participation online, through an integrated platform mingling physically present delegates and online participants, who will have the opportunity to interact with one another.

All participants will have access to the online content up to six months after the conference.

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Program 2020

Nov 24 – Day 0

Vienna 

Pre-conference (Physical)

  • 9.00 to 14.00 Self-guided Coworking Tour around Vienna

    As every year, delegates will have the opportunity to take part in a self-guided tour of the city’s coworking spaces.

    Between 10 and 15 coworking spaces have agreed to open the door to the Coworking Europe attendees. Each of them informed us about the time slot they made available in their agenda to tour participants into their spaces.

    The self-guided tour will already start on November 24th in Vienna and take place on November 27th in Bratislava.

  • 14.00 to 19.00 Coworking Tour around Coworking Spaces in Vienna lead by the Vienna Business Agency

    Introduction and guiding by the Vienna Business Agency (VBA). VBA will show some coworking spaces in Vienna to the first Coworking Europe attendees on the scene.

  • 17.00 to 19.00 Coworking Europe Partnership - German Speaking Coworking Federation meets Austria (Session in German / Auf Deutsch)

    (DE – Language: German) The Austrian Coworking Community is invited for a meeting with the German Coworking Federation (GCF). The idea is to explore together where both communities can work together and collaborate. The event will be held in German. Meeting will be held in German / Auf Deutsch.

    Location to be announced soon.

  • 20.00 to 23.00 Coworking Europe Welcome Dinner at Schweizerhaus - Open event

    Join the evening in a rustic beer hall & garden with 19th-century origins serving traditional Viennese dishes.

    Location: Schweizerhaus (Prater)

  • 20.00 to 23.00 Special DACH Evening Event (For the German speaking community)

    (DE – Language: German) On behalf of Coworking Switzerland and the German Coworking Federation, the Austrian Coworking Community is invited to a very special evening event to bring together the German speaking coworking community in Vienna during Coworking Europe 2020. Meeting will be held in German / Auf Deutsch.

    Location to be announced soon.

Nov 25 – Day 1

Vienna

Conference (Physical and Virtual)

  • 8.45 Registration
  • 9.30 Welcome speech

    Introduction to the conference.

    Jean-Yves Huwart, CEO & Founder of Coworking Europe

    Alex Ahom, Master of Ceremony of Coworking Europe

    • Format – Keynote
    • Audience – General

  • 09.35 Vienna: How the city uses new working patterns to increase the quality of living

    Keynote – Vienna is ranked as the city with the highest quality of living worldwide. How are developments like coworking offerings and soft mobilty solutions contributing? How can Vienna move further into this direction?

    Alexander Diesenrieter, City of Vienna

    • Format – Keynote
    • Audience – General audience
    • Track – Big picture

  • 9.45 Vienna, Bratislava & rural Austria - What drives the development of coworking around Vienna?

    Keynote – Vienna and Bratislava are Europe’s closest capitals. Explore the synergies and joint ecosystem born from this proximity and how it differs from the rest of Austria.

    Dusan Duffek, Coworking Campus (Bratislava); Herwig Zottl, Coworking Austria (Innsbruck); Anita Komarek, Hotel Schani (Vienna)

    • Format – Keynote
    • Audience – General audience
    • Track – Big picture

  • 10.05 Global Coworking Survey 2020 - Latest data

    Keynote – The Global Coworking Survey is the world most comprehensive study on coworking. The latest outcome will be presented in Vienna.

    Carsten Foertsch, Deskmag

    • Format – Keynote
    • Audience – General audience
    • Track – Big picture

  • 10.20 An overview of the European coworking market in the post-covid time

    Latests data and trends

    James Rankin, The Instant Group (London)

    • Format – Keynote
    • Audience – General audience
    • Track – Big picture

  • 10.35 How to keep profitability in the time of social distancing and how to adapt your coworking offering

    Keynote – Companies and regulations demand social distancing. On the other hand, tenants are looking to reduce costs for the office and flexibilize. What are the strategies for operators and how is the demand from the market evolving?

    Thomas Schulz, AllOfficeCenter (Frankfurt)

    • Format – Keynote
    • Audience – General audience
    • Track – Big picture

  • 10.50 Real Estate Management, Operations, Brand Management: the new coworking value chain?

    Keynote – Andri Rabetanety is an expert in Real Estate Finance and hospitality. He explains how coworking is following the path the hotel industry took form the late 50’s until now.

    Andri Rabetanety, Glion Institute of Higher Education (Montreux, CH)

    • Format – Keynote
    • Audience – General audience
    • Track – Big picture

  • 11.15 Impact Hub - Coordinating the world largest independent coworking spaces network

    Impact Hub supervizes more than 100 locations worldwide. In 10 years, it has built the widest network of non for profit coworking communities, with presence on the five continent. How did the network succeed and what are the challenges they overcome daily?

    Barbara Inmann, ImpactHub Vienna

    • Format – Keynote
    • Audience – General
    • Track – Big picture

  • 11.25 Warm up session and practical messages

    Reminders, things to take into account, updates, etc.

  • 11.35 Coffee Break
  • 12.10 - 13.00 Between Home and the Head Office: Coworking to find its place in the post-Covid-19 world of massive tele-working

    Panel – The COVID-19 crisis brought 90% of white collar worker online overnight. Most companies have experienced that home-working is feasible. A significant share of workers is considering not to go back to their head-offices ever again. Will coworking spaces be able to enter as third space between home-office and head-office? Will frugal times accelerate the process of dropping traditional office leases and moving towards office as a service? How can coworking operators educate companies, big or small, about the benefits offered by flex workspace, setellite offices and multiple locations?

    Panelists: Hubert Abt, CEO New Work (Budapest), Paula Almansa, co-founder LOOM (Madrid), Nir Kelner, Adgar/Brain Embassy (Tel Aviv), Alisa Kapic, IWG (Vienna)

    • Format – Panel
    • Audience – General audience
    • Track – Business / Operations

  • 12.10 - 13.00 Data-driven community-building: the Factory Berlin experience

    Factory Berlin is one of the most famous startup incubators and tech-community in Europe, with an ecosystem of close to 3.000 members. Andreas Knab will reflect on a decade of academic and professional experiences in community-building. From his graduate research on American mega-churches to his time with platforms like Meetup and Airbnb to his current role as Community Strategy Manager at Factory Berlin. He will share his entirely new approach to community-building in coworking spaces gained by applying social scientific research methods and a holistic understanding of the modern coworker.

    Andreas Knab (Factory Berlin)

    • Format – Talk
    • Audience – Senior players in the coworking industry & General audience
    • Track – Business / Operations

  • 12.10 - 13.00 How to build up a cooperative model that makes small coworking spaces in the countryside financially sustainable

    Interactive workshop – Jose Antonio Morales is the founder of a micro coworking space that is surviving longer than any other coworking space in Slovenia. The space is not big, but achieved a level of sustainability and community that can be implemented everywhere. Lots of learnings and inspiration.

    Jose Antonio Morales, Aurora Coworking (Slovenia)

    • Format – Workshop
    • Target – General audience
    • Track – Impact

  • 12.10 - 13.00 TBC

    • Format – Interactive Workshop
    • Audience – General audience + People aiming at having an impact through coworking
    • Track – Trends

  • 13.00 - 14.15 Lunch Break
  • 14.15 - 15.05 Franchise Model - The next frontier waiting to fuel a coworking exponential bonanza?

    Panel – Franchise is gaining traction in the world of coworking. The model boosted the development of the hotel industry. Nowadays, franchise can accelerate the rise of the coworking offering exponentially. What are the challenges? The good and bad sides? Is the cost/benfit right? Does the model fits with the social interaction and community dimension? Will some space lose their authenticity and is there a risk associated with it?

    Tom Foster (Venture X), Alexander Stampfer (Andy’s), Andri Rabetanety (Glion Institute) TBC, NOW Coworking (TBC)

    • Format – Panel
    • Audience – General audience
    • Track – Business / Operations

  • 14.15 - 15.05 Automating coworking processes - The latest developments and opportunities?

    Panel – How to integrate all the new technologies coming on the market ? How to deliver the best tech experience and make the process leaner?

    Rick Voogt, Salto Systems; Christoph Hammer, ezeep; Dirk Paelinck, European PropTech Association, Alessandro Nacci, Sofia Locks / ISEO

    • Format – Panel
    • Audience – Senior players in the coworking industry
    • Track – Trends

  • 14.15 - 15.05 Landlords need to offer flexibility - How to become best friend with them?

    Talk – After facility management comes hospitality management.

    Hana (CBRE) TBC

    • Format – Talk
    • Audience – General
    • Track – Operations / Business

  • 14.15 - 15.05 Understandig different coworker-personas & delivering the best value

    Workshop – Who works at your space? Why did they pick you? How to segment your coworking community in order to accommodate everybody and create the most value for each group.

    Piotr Boulangé, Cowork Expert (Ex-WeWork Labs Manager, CEE Region)

    • Format – Workshop
    • Audience – General Audience
    • Track – Business/Operations

  • 15.10 - 16.00 What is missing to increase the coworking and flexible office market share in Europe from 2% to 25%

    Panel – The office experience will become a service experience. Workspace is moving from “owned” to “on demand”, the same way other traditional are moving towards the service model. Coworking is at the core of this shift. However, flex still represents only a few percentage of the office stock in most of the European countries. Real Estate expect flex workspace to cover 30% of the whole workspace market by 2030. What’s the roadmap for coworking to climb from 2-3% to 30% of the office offering?

    Dominik Illek (HubHub) TBC, Geoffroy Speybrouck (MeetDistrict) TBC, Henrik Saxborn (Castellum) TBC, Peter Ceresnik (HB Reavis) TBC

    • Format – Panel
    • Audience – General audience
    • Track – Business / Operations

  • 15.10 - 16.00 Build up the Story Telling of your Coworking Space (TBC)

    Talk – Identity and the values of a space are crucial elements to be succesfull in the coworking world. How to get it right.

    Cat Johnson, Convos (Santa Cruz, CA)

    • Format – Talk
    • Audience –  General audience
    • Track – Business / Operations

  • 15.10 - 16.00 Why corporates will massively turn towards coworking and flex workspaces in 2021 and how to be prepared for this expected demand?

    Talk – 3g Smart Group is a design and architecture firm which has been accompanying coprporations in their workspace design and structure strategy for the last decades. Francisco will share his insights into how his corporate clients plan for the future and what this means for coworking.

    Francisco Vázquez Medem, 3g Smart Group (Madrid)

    • Format – Talk
    • Audience – General audience
    • Track – Impact

  • 15.10 - 16.00 TBC

    • Format – Workshop
    • Audience – Senior players in the coworking industry & General audience
    • Track – Trends

  • 16.00 - 16.30 Coffee Break
  • 16.30 - 17.20 What Coworking tenants, big and small, look for in a coworking space in 2021

    Panel – A mix of different tenants share their motivation to switch from traditional office to coworking

    Sample of tenants from coworking spaces

    • Format – Panel
    • Audicence – General
    • Track – Business / Operations

  • 16.30 - 17.20 Transform your coworking space into a digital hotspot

    Workshop

    Thom Wernke, Startdock (Amsterdam) TBC

    • Format – Workshop
    • Audience – Senior audience
    • Track – Business / Operations

  • 16.30 - 17.20 Management Service Agreements (MSA), Franchising... - Enriching the coworking growth toolbox

    Lawyer

    • Format – Talk
    • Audience – General audience
    • Track – Business / Operations

  • 16.30 - 17.20 TBC

    • Format – Workshop
    • Audience – General audience
    • Track – Trends

  • 16.30 - 17.20 TBC
  • 17.30 - 20.00 Coworking Tour / Free time

    Coworking Tour / Free time

  • 20.00 - 23.00 Coworking Europe Opening Night at The Student Hotel

Nov 26 – Day 2

Vienna

Conference (Physical and Virtual)

  • 9.10 - 9.40 Unconference briefing

    Julianne Becker (Coconat)

    Plenary room – Level 4

  • 09.50 - 10:40 What the Coronavirus has changed in terms of work habits and what are the opportunities for Coworking operators?

    Luca Diodà, Yoroom (Milan); Michala Hrnčiarová, Coworking Cvernovka (Bratislava), Joao Simoes, IDEA Spaces (Lisbon)

    • Format – Panel
    • Target – Senior players
    • Track – Trends

  • 9.50 - 10.40 Human talent attraction and retention mechanisms in coworking environments - A data supported overview

    Talk – Research shows coworking environments have aditional benefits for companies. How coworking environments can be an important pillar in enhancing talent retention and developing workers skills, both on hard and soft levels. This has an impact on productivity and economical development which helps organizations thrive.

    Marko Orel, University of Economics (Prague)

    • Format – Talk
    • Audience – General audience
    • Track – Impact

  • 9.50 - 10.40 TBC
  • 9.50- 10.40 Unconference - Sessions n°1

    Agenda co-created by the audience
    Interactive conversations in the different allocated rooms.

  • 10.45- 11.35 Nichification (lawyers, doctors, RE, ... or population group?) - Is it the way forward in a competitive market?

    Panel – Coworking becomes a competitive environment in a growing number of cities. Specialize on a target group is one of the strategy coworking operators are embracing. Is it the right way to go? How to assess the target group properly? What are the challenges? What is the impact on the communication channels and strategy?

    Patricia Ziegler, The Nest (Vienna), Zsofi Toth, Puzl Coworking (Sofia), CiviTech Coworking TBC

    • Format – Panel
    • Target – General audience
    • Track – Trends

  • 10.45- 11.35 TBC

    • Format – Interactive Workshop
    • Target – Senior & General audience
    • Track – Business / Operations

  • 10.45- 11.35 TBC

    • Format – Co-construction workshop
    • Audience – General audience
    • Track – Trends

  • 10.45 - 11.35 Unconference - Sessions n°2

    Agenda co-created by the audience
    Interactive conversations in the different allocated rooms.

  • 11.35 - 12.10 Coffee Break
  • 12.10 - 13.00 Sales channels - Between the upcoming ``Booking.com`` of coworking and traditional real estate brokers. How to find the right balance and increase your lead generation.

    Panel – New sales channels are appearing as traditional brokers are opening new “Flexible Office” brokerage services and booking platforms. How to approch lead generation in changing environment? How to use those new tool? How to keep your unique value proposition visible with intermediaries?

    James Rankin, The Instant Group (London); Jakob Dalhoff, MatchOffice (Copenhaguen); Konrad Szaruga, CBRE (Warzaw) TBC

    • Format – Panel
    • Target – Senior & General audience
    • Track – Business / Operations

  • 12.10 - 13.00 How to decrease your dependence on Google Ads?

    • Format – Interactive Workshop
    • Audience – General audience
    • Track – Business / Operations

  • 12.10 - 13.00 How can independent coworking spaces join forces to widen their perk offerings? (TBC)

    • Format – Talk
    • Audience – Senior players in the coworking industry and General audience
    • Track – Business / Operations

  • 12.10 - 13.00 Unconference - Sessions n°3

    Agenda co-created by the audience.
    Interactive conversation in the different allocated rooms.

  • 13.00 - 14.15 Lunch
  • 14.15 - 15.05 TBC

    • Format – Panel
    • Target – General audience
    • Track – Impact

  • 14.15 - 15.05 TBC

    • Format – Workshop
    • Audience – General audience
    • Track – Business / Operations

  • 14.15 - 15.05 TBC

    • Format – Co-construction workshop
    • Audience – General audience
    • Track – Trends

  • 14.15 - 15.05 TBC
  • 14.15 - 15.05 Unconference - Sessions n° 4

    Agenda co-created by the audience
    Interactive conversations in the different dedicated rooms.

  • 15.10- 16.00 Why are local coworking associations important and what can they do for you?

    Panel – How local coworking associations help growing the market and help amplifying the voice of coworking towards media and regulators.

    Thom Wernke, StartDock – Coworking Amsterdam; Sabine Larrieu-Hellestad, Blender Collective & Coworking Norway; Edouard Cambier, Seed Factory & Belgian Workspace Association Coworking Assembly (Brussels)

    • Format – Panel
    • Audience – General
    • Track – Trends

  • 15.10- 16.00 TBC

    • Format – Panel
    • Audience – General audience & people aiming at having impact
    • Track – Impact

  • 15.10- 16.00 TBC

    • Format – Co-construction workshop
    • Audience – General audience
    • Track – Trends

  • 15.10 - 16.00 Unconference - Sessions n°5

    Agenda co-created by the audience.
    Interactive conversations in the different allocated rooms.

  • 16.00 - 16.30 Coffee Break
  • 16.30 - 17.30 Wrap Up Unconference Sessions

    Short presentation of the findings

    Facilitated by Julianne Becker (Coconat)

  • 17.30 - 19.00 Coworking Tour / Free time

    Coworking Tour / Free time

  • 20.00 Christmas markets around Vienna

    Networking activity – The most beautiful squares in Vienna transform into magical Christmas markets from mid November on. The smell of hot punch and Christmas bakery items creates a pre-Christmas atmosphere not to be missed. Let’s check it out together!

Nov 27 – Day 3

Bratislava

Conference (Physical and Virtual)

  • 9.00 to 18.00 Self-guided Coworking Tour around Vienna or Bratislava

    As every year, delegates will have the opportunity to take part in a self-guided tour of the city’s coworking spaces.

    Between 10 and 15 coworking spaces have agreed to open the door to the Coworking Europe attendees. Each of them informed us about the time slot they made available in their agenda to tour participants into their spaces.

    The self-guided tour will already start on November 24th in Vienna and take place on November 27th in Bratislava.

  • 11.10 - 12.00 Dealing with online and Wifi security in shared workspaces

    TBC

    HubHub Bratislava

  • 11.10 - 12.00 (Language: German / Auf Deutsch) - Coworking in the DACH-region (Switzerland, Austria and Germany) and the role of (cross regional) alliances

    (DE – Language: German) The German Speaking Coworking Federation and Coworking Europe partnered up to provide the German speaking community with some sessions in German during the conference. The group will explore coworking locations across Vienna as part of a curated Coworking Tour. The topic will cover the opportunity to federate the coworking community further in the DACH region (Switzerland, Austria, Germany).

    German Speaking Coworking Federation

    • Interactive Talk
    • DACH Track
    • Location: Coworking Space in Vienna

  • 12.10 - 13.00 Some latest design trends and principles entering the coworking world

    TBC

    HubHub Bratislava

  • 12.10 - 13.00 (Language: German / Auf Deutsch) - Discussion on Coworking values

    (DE – Language: German) The German Speaking Coworking Federation and Coworking Europe partnered up to provide the German speaking community with some sessions in German during the conference. The Federation will hold a discussion on the coworking values.

    • Interactive Talk
    • DACH Track
    • Location: Coworking Space in Vienna

  • 13.00 - 14.00 Lunch Break
  • 14.00 - 14.50 Can ``on demand mobility service`` and coworking collaborate together to provide new sustainable models for tomorrows workers?

    Bolt TBC

    HubHub Bratislava

  • 14.00 - 14.50 (Language : German / Auf Deutsch) - A Coworking Visa program in the DACH region (Switzerland, Austria and Germany) ?

    (DE – Language : German) The German Speaking Coworking Federation and Coworking Europe partnered up to provide the German speaking community with some sessions in German during the conference. The Federation will explore the opportunity of building a coworking Visa program for the DACH region (Germany, Switzerland, Austria).

    • Interactive Talk
    • DACH Track
    • Location: Coworking Space in Vienna

  • 20.00 - 23.00 Coworking Europe Farewell Party

    Location: to be announced soon.