Francisco Vazquez Medem, Founder & President, 3g Smart Group (ES)

Francisco Vázquez Medem is the Founder and President of 3g Smart Group, a group of companies specialized in facilitating cultural transformation through the redesign of the space, with an understanding of the culture, business needs, and financial models that will shape a comprehensive design that, in turn, will catalyze the transformation. We develop our work in all sectors, such as Workplace, Education, Retail, Healthcare, Hospitality, and Residential. It has offices in Spain, Portugal, Argentina, Chile, Costa Rica, Colombia, Panama, Peru, Venezuela, Dominicana, Mexico, and Uruguay.
He is a qualified architect and consultant with more than  20 years of experience in design and business transformation. Curiosity has been his way of living and doing business. In 2006, he founded “The Smart Conversations”, a series of events around the world about the transformation processes connecting space, people, and technology. Currently focused on how to have a positive impact through the design.

Francisco also regularly participates as a speaker in national and international conferences in which he gives talks and lectures on matters related to space redesign for the New Normality. He actively participates as an opinion leader in specialized media on economy and business. He also wrote several books, the last one being “7 key issues for the transformation. The role of the leader” .