Hilke Zedler, Founder at Coworking Elbvororte (Wedel)

Hilke Zedler is one of the founders of the Coworking Elbvororte in Wedel in the suburban countryside of Hamburg. She is Marketing and communication professional with experience in B2B and B2C. She started her carrier with Bentley Motors as a marketing coordinator where she organised all customer events and motor shows in Europe. With Bugatti Automobiles she was in charge of the customer magazine, for the Club ‘400 Drive’ and many launch activities for the Veyron.

After generating a big CO2 footprint she decided to move to the renewable energy business and worked for Nordex Acciona Windpower as a Marketing Manager in the service department. For the last years she is running her own marketing company.

Hilke believes in a change of work where in the future people work in a mix of traditional on site at a company and a nearby home coworking. With that respect the pandemic was accelerating that transformation.